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Privacy Policy

Effective Date: January 1, 2023

Thrive Health Benefits, LLC ("Thrive," "we," "our," or "us") values your privacy. This Privacy Policy explains how we collect, use, disclose, and protect your personal information (PI). By using our services or website, you agree to the terms of this policy.

1. Information We Collect

A. Information You Provide

We collect PI you provide when you:

  • Register an account
  • Request a quote or service
  • Communicate with us
  • Apply for financial aid or insurance plans

Examples of PI include:

  • Personal Identifiers: Name, email, phone number, mailing address
  • Sensitive Data: Social Security number, government-issued ID
  • Account Information: Usernames, passwords, payment details

B. Information Collected Automatically

We automatically collect data when you interact with our website, such as:

  • Device Data: IP address, browser type, operating system
  • Usage Data: Pages visited, duration, and activities
  • Cookies: Used for analytics and personalization (see Section 4)

C. Information from Third Parties

We may enhance our services by obtaining data from:

  • Public databases
  • Social media platforms
  • Marketing and data partners

2. How We Use Your Information

We use your PI for purposes including:

  • Account creation and management
  • Providing and improving services
  • Processing payments and applications
  • Sending updates and promotional offers
  • Ensuring compliance with legal obligations
  • Detecting and preventing fraud

3. Sharing Your Information

We may share your PI in these scenarios:

  • With Government Entities: To facilitate health plan enrollments (e.g., CMS)
  • With Service Providers: For payments, analytics, advertising, and support
  • During Business Transactions: In mergers, acquisitions, or sales

Note: We do not sell your PI.

4. Cookies and Tracking Technologies

Cookies help improve user experience and service functionality. Types include:

  • Essential Cookies: Necessary for core functionality
  • Analytics Cookies: Monitor user interactions
  • Advertising Cookies: Deliver relevant ads

Manage cookies through your browser settings.

5. Data Retention

We retain your PI as long as needed for the purposes outlined here or as required by law (e.g., CMS mandates for 10 years). Once no longer necessary, your data is securely deleted or anonymized.

6. Protecting Your Information

We implement robust technical and organizational measures to safeguard your PI. However, no security system is foolproof. Use our services within secure environments and report any concerns promptly.

7. Your Privacy Rights

General Rights

  • Access and Correction: Request access to or updates of your PI
  • Data Deletion: Request deletion of your PI
  • Marketing Preferences: Opt-out of promotional communications

California Residents

  • CCPA Rights: Request details on collected, shared, or disclosed PI
  • Sensitive Data Restriction: Limit use to essential purposes

Contact us at Support@thrivehealthbenefits.com or 888-519-3524 to exercise your rights.

8. Children's Privacy

We do not knowingly collect PI from individuals under 18. If you believe we have done so, contact us immediately at Support@thrivehealthbenefits.com.

9. Policy Updates

This Privacy Policy may be updated periodically. Changes will be posted with a revised "Effective Date." Please review this policy regularly.

10. Contact Information

For questions, concerns, or exercising your rights, reach out to us:

Thrive Health Benefits, LLC
2400 Louisiana Blvd NE, BLDG #3
Albuquerque, NM 87110
Email: Support@thrivehealthbenefits.com
Phone: 888-519-3524